Marketing & Communications Leader
I love big ideas.
I approach marketing as a way to share ideas. For an idea to resonate, it has to be researched, debated, and targeted. The best ideas are based on a core belief and serve a clear objective.
I create an environment where colleagues share ideas, feel supported, and work together on clear objectives.
Current Position: Creative Services Director, KCCI
Strengths Finder: Intellection - Connectedness - Ideation - Relator - Input
Volunteer Experience: American Advertising Federation of Des Moines - Vice President 2022-Present, Food Bank of Iowa - Communications Committee 2023-Present
My Experience
Creative/Art Direction
Through countless campaigns, I have led producers and designers to build brand messages that attract attention and motivate behavior.
Campaign Planning
I have led teams in developing new marketing opportunities by researching target audiences and setting clear objectives for success.
Community Outreach
By leading strategic community partnerships, I have helped create fundraising efforts that generated millions annually to address food insecurity, childhood education, mental health, and disaster recovery.
Communications/Public Relations
I have ensured that communications reinforce and align with organizational objectives through consistent messaging.
Event Planning
I have created brand experiences at large events that leave a lasting impression.